Bhizinesi reziso nderimwe remabhizinesi ane mari zvakanyanya pasirese. Asi kutanga munhu kunoda kugadzirira kwakawanda. Kunyanguvezvo, kuva nayo kunobvira chose chose, kunyange zvazvo kuchitora nguva yakawanda nesimba.
Kana iwe uchida kutanga yako eyelash brand, pane zvinhu zvakati wandei zvaunofanira kuchengeta mupfungwa. Zvinhu zvinosanganisirwa ndezvekutsvagisa, kuona magadzirirwo ebhizinesi, kubata vatengesi, kugadzirira zvivakwa zvebhizinesi uye kushambadzira, uye kushambadzira. Ehe, mari, mari, uye maakaundi ebhizinesi ndezvimwe zvezvinhu zvinotariswa zvakare.
Nepo kutanga yako eyelash brand kungave kunonyengerera kune vamwe, inoramba iri raramo ine pundutso. Chokwadi, kuziva kuti ungatanga sei kuchakubatsira iwe kusvika pakukwanisa kwebhizinesi rako. Nokudaro, tichachera zvakadzama mune chimwe nechimwe nechimwe.
Kunyangwe iwe uri kuvhura lash brand kana brand yechimwe chigadzirwa, chinyorwa ichi chichakubatsira iwe kujekesa kufunga kwako.
1: Tsvakurudzo
Tsvagiridzo ndeimwe yehwaro hwaro hwemabhizinesi. Itsvagiridzo inobatsira kambani kugadzira nzira yekushambadzira inoshanda. Nezvo, varidzi vebhizinesi vanogona kugadzira mamwe emhando masevhisi zvakare.
Zvinotevera ndizvo zvinhu zvaunofanira kufunga nezvazvo paunenge uchitsvaga.
Tengesa Ndeapi Mhando dzeLashes?
Enda kuAmazon kana Enda kune Alibaba webhusaiti kana google Trends, Tarisa kuti ndezvipi zvigadzirwa ndizvo zvinopisa-kutengesa.
Kuti utarise sei neGoogle, Unogona kudhonza pazasi musika maitiro chitsauko kuti uone.
Maitiro ekutarisa Amazon Best mutengesi?
Inowanikwa kune yako Target Nyika muamazon, Tarisa izvi zvinongedzo;
Market Trend
Ongorora nzvimbo yebhizinesi uye mamiriro akatenderedza nzvimbo iyoyo. Isu tinoreva kuti iwe unozoongorora mamiriro ese enzvimbo padyo nenzvimbo yebhizinesi uye nenzvimbo yacho pachayo. Inobatsira kune yako yakasarudzwa niche? Ndechipi chikamu chezvido zvevanhu chinogona kupa bhizinesi rako? Unogona kupindura mibvunzo iyi paunenge uchiita zvaunoona.
Iwe unogona zvakare kutsvaga akasiyana, makambani ane mukurumbira anogona kukupa zvigadzirwa. Unganidza ruzivo rwakawanda sezvaunokwanisa. Zvese izvo zvinhu zvinogona kugadzira nhanho dzako.
Uyezve, shandisa Google seshamwari yako yepamoyo. Inoshanda zvakanyanya mukutsvaga vatengesi vanogona.
Uyezve, iwe unogona kubvunza mazano eshamwari dzako pamusoro pekugona kubudirira kwe niche yako mukati menharaunda yako.
Mazano: Shandisa maitiro eGoogle tarisa zvigadzirwa zvepamhepo Trends
Pinda mazwi makuru; iwe unogona kuona maitiro mumakore mashanu akagadzikana uye zvishoma kumusoro.
Target Market
Padhuze kwazvo newako chinangwa chemusika ndivo vatengi vako uye zvavanofarira.
Ngatiti iwe unocherekedza nzvimbo yaunoda kusimudzira bhizinesi rako. Pakadaro, uchaona kuti unogona kuisa vanhu mumaitiro akasiyana. Chekutanga, tarisa mararamiro eruzhinji avanawo. Zvadaro, sarudza kuti ndeapi mazera. Mushure mezvo, iwe unogona kusarudza kuti ndeapi marudzi emashamu akanyatsovakodzera.
Mazano:
Shandisa maitiro eGoogle kutarisa Nyika neMaguta.
Iwe unogona zvakare kuona iyo 25mm Mink Lashes ndiyo inonyanya kutsvaga kutsvaga muUS.
Dzvanya bhatani rekudonhedza pasi kuti uone zvigadzirwa zvakasiyana kuenzanisa.
kana wadzvanya bhatani rekudonhedza pasi, Unogona kuona dzakasiyana High Volume nyika dzekutsvaga zvinoenderana neyakasiyana zvigadzirwa.
Dzvanya Zita reNyika kuti uone Iro Hottest yekutsvaga guta muUnited States
Guta rekutsvaga rinonyanya kupisa muUnited States
Target Vatengi uye Target Mutengi Insight
Mutengi Insightndiyo kiyi yekutengesa zvigadzirwa zvako, Nekuti haugone kutengesa chigadzirwa chinotengwa nemunhu wese. Ziva vatengi vako zvakanaka, wobva wanongedza boka diki revatengi kuti vatange vaita mhando yako.
Tsanangura mazera avo, murume kana mukadzi uye bonde, mafaro, maitiro, muhoro, uye mabasa, nezvimwe, zvese nezvavo.
Kunyanya iwe kuziva, Zvirinani zvaunogona kuita
Iwe unogona kubvunza iyi mibvunzo nekutsanangura mutengi wako:
- Ane makore mangani?
- Anogara kupi (nyika, guta)?
- Single or in love or married??
- Ane vana here, uye kana zvakadaro, ane makore mangani?
- Anoshandira kupi?
- Muhoro wake wegore wakadii?
- Ari kutenga kupi?
- Chimiro chake chii? Kupisa kana kunyara?
- Shamwari dzake dzinomurondedzera sei?
- Chii chaanoita munguva yakawanda yakasununguka?
- Anofarira mimhanzi yakaita sei?
- Chii chaanofarira TV show?
- Chii chaanotya kana kurwadziwa kana akapfeka machira? Allergic?
- Sei achida masevhisi ako? Nekuti iri kure nechitoro?
- Chii chaanoda kubatsirwa nacho nekupfeka mashavi? Nekuti maziso madiki, nzvimbo iri pakati pemaziso netsiye yakapamhama? Eyelashes shoma?
Kune bhizinesi re eyelash, rinotevera ipfungwa yakajairika ye eyelash customer's Insight.
- Zera: Around 24-40 Makore
- Bonde/murume: Mukadzi
- Basa: Inogona kuva mudzidzi, vashandi vehofisi, Vanaamai vane vana kumba, Artist.
- Hobbies: Kuisa makeup kana kuenda kumapati
- Muhoro: Yepakati nepamusoro nhanho
Mutengo Wechigadzirwa uye Purofiti
Tsvagurudza nezve Mutengo wezvinhu zvinodiwa nekutanga bhizinesi. Chinhu chimwe chete chaunofanirwa kufunga nezvacho mari yechigadzirwa, uko kwakawanda mari yako yekutanga inoenda. Unogonawo kubhadhara sevhisi yekuroja yaunoda kuzvibatsira nayo. Zvimwe kunze kweizvi, pane zvimwe zvinotariswa zvaunofanira kuziva, zvichienderana nechimiro chaunoda kuita.
Gara uchitarisa pane iyi formula: Revenue -Profit = Mari
Kunze kweizvozvo, funga nezve purofiti inogona kuwanikwa yaungawana. Nenzira iyo, iwe unogona kuyera mari yaunoda kupa.
Mazano:
Mushure mekuziva yako Target Vatengi uye Nyika, Ipapo iwe unogona kuenda kunotarisa mutengo wechigadzirwa.
Unogona kuenda kumusika wevatengi vekupedzisira, seAmazon, Walmart, Target, masupamaketi, zvitoro zvepamhepo, uye musika wemuno.
semuenzaniso, tarisa Amazon mutengo.
1: Inowanikwa kune yakananga Nyika, pano ini ndiri kuUS.
2: Tsvaga : Mink Lashes.
Iwe unongoshandisa mazwi ako akakosha kutsvaga.
Heino mhedzisiro, Tarisa tsananguro: Chaiyo mink lashes. Tarisa kuti vanotengesa yakawanda sei, Kuti vanorongedza sei. Tarisa gumi eiyo chaiyo mink lashes, Iwe unozove neruzivo rwakakwana rwemutengo.
Zvakare Mumatanho ekupedzisira, bata mutengesi, bvunza mutengo wechigadzirwa chemutengesi, sanganisa mutengo wakatarwa wevamwe vatengesi. Vachakuzivisa iwe mari yekutumira zvakare.
Sezvo zvese zvawaziva, Unogona pakupedzisira kuwana purofiti yaungave nayo.
Vatengi 'Pain Point
Ongororo yemutengi kubva kuAmazon munyika inotarirwa mutengi inzira yakanaka yekuongorora marwadzo evatengi.
Kana iwe uchikwanisa kukwirisa chigadzirwa chako kune ako mutengi anorwadza mapoinzi, iyi inzira yakanaka yekuvhura musika.
semuenzaniso: tsvaga mink lashes, enda kune imwe mink lashes chigadzirwa peji, Tsvaga yepamusoro yekutengesa zvigadzirwa, Tarisa kuongororwa kwevatengi.
kuti utarise iyo Vatengi 'Pain Point, Ingo tarisa Rate isingasviki 4 nyeredzi.
Tarisa kuti mutengi akataura sei nezveMink lashes. Vangani vanhu vakabvumirana nemashoko aya.
Vakwikwidzi
Vakwikwidzi havasi kuunza zvachose zvinhu zvisina kunaka mubhizinesi remunhu. Unogona kudzidza kubva kwavari pachinzvimbo.
Ziva zvavakasangana nazvo, masitayipi ekushambadzira (kwavanosimudzira zvigadzirwa? Instagram/Facebook chitoro/ Salon/ Youtube kana chitoro chepamhepo?),mitengo nzira , uye chero chinhu chinokosha chaunogona kuwana.
Kana uchikwanisa, tsvaga kuti imarii yavanowana nehunyanzvi hwavo zvakare. Kubva ipapo, unogona kuita kuti bhizinesi rako rive rakasiyana. Iwe unogona zvakare kudzokorora maitiro akasimbiswa avanoshandisa.
Nzira yekuwana sei eyelash Competitors?
Kune zvitoro zvepamhepo, Nzira iri nyore ndeye kushandisa zvigadzirwa zvako kiyi yekutsvaga paGoogle. Mhedzisiro yegoogle inoti mawebhusaiti gumi ekutanga ndivo vakwikwidzi vako
Semuyenzaniso, Tsvaga Mink Lashes, Iwe uchaona mhedzisiro peji, Rega vashambadziri veGoogle, iyo b2b webhusaiti, Senge alibaba.com, kana Walmart, amazon iwo mawebhusaiti eb2c
iwo mawebhusaiti ndivo vakwikwidzi vako.
Tarisa webhusaiti yavo, Zvigadzirwa Zvavo chikamu, Mutengo wavo wekutengesa, zvese.
Muchitoro chemuno, iwe unofanirwa kuziva zvimwe zvitoro zvine mukurumbira padyo neimba yako kana hofisi. kana iwe unogona kushandisa google mepu, Tsvaga yako nzvimbo, Wobva watsvaga, Iwe uchawana imwe.
Ona pazasi mifananidzo
Mhedziso yekutanga:
Zvinoenderana nepfungwa iyi, Unogona kutsanangura kuti wakatengesa sei zvigadzirwa zvako, Yakawanda sei yaunotengesa, Maitiro ekurongedza. Panguva ino, shandisa supplier's package ndiyo yakanakisa sarudzo yekutanga kutsva. Bhizinesi idzva rega rega rinofanirwa kutanga nekushandisa diki momey kuyedza musika kutanga.
2: Sarudza iyo bhizinesi setup
Mushure mekuita tsvagiridzo, chinhu chinotevera chaunogona kuita ndechekuona kwaunoda kuseta bhizinesi rako. Nhanho yapfuura ichakubatsirawo kuziva mari yese yaunoda kutanga. Pasina kuita kuti zvinhu zvirebe, heano mamwe marudzi ekuseta aripo.
Rent Office
Izvi zvishoma zvishoma-zvine bhajeti. Kana iwe usina mari yakakwana yekutenga nzvimbo yacho zvachose, unogona kufunga masevhisi ekurenda. Chokwadi, unogona kugara uine nzvimbo yebhizinesi mushure mekunge wawana mari yakakwira yakakwana.
Home Office
Iyo yekumisikidza kumba inoshanda sekuvhura salon. Nekudaro, inouya nemari yakaderera capital. Panzvimbo pekutenga nzvimbo nekuda kwezvinangwa zvebhizinesi chete, unoshandisa zvimwe zvikamu zvemba yako sechitoro chako. Iyi inogona kuve nzira inoshanda kana uri kutanga sechinhu chidiki. Zvisinei, kuwedzera kwenzvimbo kunogona kuderedzwa.
Online Sell
Sezvinoratidzwa nezita racho, bhizinesi rinogona kuitwa kumba kana kupi zvako kwaunenge uri. Vese vatengi vako vanogona kutenga zvinhu zvavo online. Parutivi rwako, unogona kutarisa kutengesa kwese kwaunoenda.
3: Gadzirira Zvinhu Zvebhizimisi
Zvivakwa zvebhizinesi zvinhu izvo bhizinesi rako rinazvo uye zvinhu zvinoita kuti bhizinesi rako rishande. Izvo zvinosanganisira asi zvinogona kunge zvisingangogumiri kune zvinotevera.
Funds
Mari ndiyo capital yaunoda kutanga bhizinesi rako. Panofanirawo kuve nehuwandu hwemari yekukurumidzira kana kambani yakatarisana nekudonha mune imwe nguva. Uye gadzirira mari yekugara yegore.
Kunyoresa Kambani
Kunyoresa kambani kunoreva kugadzirisa mapepa ese anodiwa pakuita bhizinesi. Zvinodiwa zvinogona kusiyana zvichienderana nerudzi rwebhizinesi raunoda kunyorera. Sole proprietary ndiyo iri nyore, uye bhizinesi-chikamu chinogona kunge chine nhamba yepamusoro yezvinodiwa.
Gamuchira mari account
Maakaundi ebhizinesi ehunyanzvi akakoshawo. Inoisa kuvimbika kwakawanda, uye inokuita kuti utore mari zvakanyanya.
Akaundi yebhangi
Unogona kunge uine akaundi yako yekubhanga. Nekudaro, varidzi vebhizinesi vazhinji vanoparadzanisa maakaundi avo kubva kumaakaundi avo ebhizinesi. Izvi zvine musoro nekuti mari dzepachivande dzakasiyana zvachose nedzemunhu. Mabhangi ese anogamuchira maakaundi ezve bhizinesi zvinangwa.
PayPal
Paunosaina nePayPal, inokupa sarudzo yekusarudza kubva kune yako pachako kana bhizinesi. Maakaundi ebhizinesi anokupa mamwe mabhenefiti. Mumwe muenzaniso wakanaka ibhizinesi kana zita rechiratidzo rinoonekwa kune vatengi vako sezvavanobhadhara kuburikidza nePayPal pachinzvimbo chehunhu hwako.
Mamwe maE-wallet
Mazhinji mabhizinesi epamhepo anotorawo kushandiswa kwe e-walletssezvo zviri nyore kune vatengi. Uyezve, vamwe vanotobvuma cryptocurrencies. Chokwadi, cryptocurrencies zvakare vane yavo e-wallet.
4: Gadzirira Chigadzirwa Chako
Nepo zvese zvichiratidzika kunge zvakanaka, mhando yako inofanirwa kuve yakasimbiswa. Saka usati watanga brand yako, unofanirwa kupedzisa zvese. Hezvino zvinhu zvekuchengeta mupfungwa.
Kuita zita remhando
Kuita (5)zita rechiratidzokazhinji zvakaoma. Inofanira kuva yakasiyana asi panguva imwe chete iri nyore kuyeuka. Kunze kweizvozvo, zita rinofanira kuratidza rudzi rwechigadzirwa uye kukosha kwebhizinesi rako. Zita rako rechiratidzo rinogonawo kuonekwa pane yako webhusaiti webhusaiti.
Kutsanangura Mucherechedzo
Kutsanangudza mabhureki kunovaka kusarudzika kwemhando yako, uye inogona kuve chinhu chinotaridza kubudirira kwayo. Kutsanangura rudzi kunobva muchinangwa chako uye chiono. Chii chaunoda kuitira vatengi vako? Chii chaunoda kuona mushure mekusangana nemishoni? Kana zvese zvaiswa pasi, unogona kugadzira brand logo inoratidza kambani.
Brand logo
Iyo brand logo inogadzira fungidziro kune vatengi. Saka, inofanirwa kuratidza kukosha kwekambani yako. Ndiko zvakare uko brand iri kurangarirwa zviri nyore, ichishanda sechiratidzo chako. Kunyangwe zvisiri nguva dzese, varidzi vebhizinesi vazhinji vanosanganisira zita remhando mulogo yavo. Iko kusika kwako uye pfungwa dzinoita kuti brand yako logo ishande.
Kunyoresa Brand
Kunyoresa mucherechedzo kungada kuti uite hurongwa hurefu. Zvinoreva kunyora bhizinesi rako rese mubatanidzwa nezvinhu zvaro. Chinhu chimwe chekuchengetedza chiratidzo chako. Zvinorevawo kuwana kodzero yehungwaru yechiratidzo chako kuitira kuti pasave nerimwe bhizinesi rakafanana rinogona kuitora kubva kune rako.
Chinhu chakakosha kucherechedzwa kunyorera kuti uve muridzi wechiratidzo chinoitwa akati wandei. Kutanga, logo yako inozoongororwa, uye chero munhu anogona kuidzivirira. Nekudaro, ivo vanogona chete kuzviita kana vakaratidza kuti ndivo vekutanga kushandisa chiratidzo chimwe chete chawakagadzira. Ichi zvakare chimwe chikonzero nei brand yako, kunyanya logo yako, inofanirwa kuve yakasarudzika kubva kune mamwe mabhizinesi akafanana.
Vaka Yepamutemo Webhusaiti
Mazhinji mabhizinesi iye zvino ane mawebhusaiti. Webhu domain inowanzoenderana kune yako zita rechiratidzo.
Neimwe nzira, unogona shandisa Shopify. Iyo ine yakatwasuka interface uye ine bhajeti-inoshamwaridzika.
Kambani Email
Kuve nebhizinesi kana maemail ehunyanzvi kunogadzira mwero wepamusoro wezviratidziro kubva kune vatengi. Mukuwedzera, zvinokubatsira kuti uonekwe zviri pamutemo. Iyo email yehunyanzvi inowanzo shandisa iyo bhizinesi domain pachinzvimbo chenguva dzose maemail se "@gmail.com."
5: Bata mutengesi
Kana iwe waita tsvakiridzo yako sezvakataurwa padanho rekutanga, unofanirwa kutsvaga vamwe vatengesi vakakodzera.
Tsvaga mutengesi
Nekudaro, vatengesi veEyelash vanonyanya kubva kuChina, saka unogona kunyoresa China hombe B2B chikuvaalibaba.com kanataura nesu kana uchida kutengesa zvinopisaMink lashes.
Bata Mutengesi
Edza kuvabata mumwe nemumwe uye sarudza kuti ungade kuwana chekushandisa kubva kwavari here kana kuti kwete. Haufanire kunamatira kune mumwe mutengesi. Inogona kusiyana zvichienderana nezvido zvebhizinesi rako. Sezvo iwe uchivabata, iwe zvakare unozove neruzivo rwakanyanya nezvemari yako yaunoda.
Tenga mienzaniso
Kutenga zvishoma zvekushandisa kuti zvishande semuenzaniso wechigadzirwa ndiyo imwe nzira yekuziva kunaka kwesevhisi yavo. Iwe unogona zvakare kushandisa zvigadzirwa zvakadaro kutarisa maitiro evatengi vako kutenga.
Tenga zvigadzirwa + Yako logo Package.
Kana uchinge wagutsikana nemutengesi wako, unogona kutanga kutenga zvigadzirwa zvakawanda kubva kwavari. Zvekare, sanganisira iyo yakagadzirirwa pasuru yemitengo yakaderedzwa.
6: Tanga Kutengesa uye Kushambadzira
Kana zvese zvagadzirwa, unogona kutanga kushambadza chigadzirwa chako padanho repamusoro. Zvadaro, tanga kutengesa uye kuita purofiti. Ramba uchiita, uye mari yako ichakura. Kuwedzera kwebhizinesi kunogona kutevera munguva pfupi.
Kutengesa kunogona kuva nzira mbiri:
1: Ipa Ruzivo runoshanda pane zvigadzirwa, misika, nezvimwe, kune vatengi vako; nzira iyi inochengetedza mari yako, Asi inoda nguva.
2: Shandisa Google Ads. Iyi nzira inochengetedza nguva yako.
3: Batanidza nzira 1 ne2.
Mhedziso
Kutanga yako eyelash brand inzira yakareba. Zvinoda simba rako rose uye nguva. Nekudaro, kana ukazviita nemazvo, unogona kuwedzera kukosha kwayo kwemusika.
Zviwanikwa:
Target Market (yakatorwa kubva https://en.wikipedia.org/wiki/Target_market)
Maitiro emitengo (yakatorwa kubva https://www.profitwell.com/recur/all/pricing-strategy-guide/)
E-wallets (yakatorwa kubva https://economictimes.indiatimes.com/definition/e-wallets)
Cryptocurrencies (Yakatorwa kubva https://www.investopedia.com/terms/c/cryptocurrency.asp#:~:text=A%20cryptocurrency%20is%20a%20digital,a%20disparate%20network%20of%20computers.)
Zita rechiratidzo (rakatorwa kubva https://www.thoughtco.com/what-is-brand-name-1689036#:~:text=A%20brand%20name%20or%20trade,a%20particular%20product%20or%20service.)
Shandisa Shopify (yakabudiswa kubva https://www.shopify.com.ph/blog/start-online-store)
Mutengi Insight (yakatorwa kubva https://en.wikipedia.org/wiki/Customer_insight )
